Guide

Websites for electricians in Ireland

Electrical work splits neatly into two halves. There is the small stuff, sockets, lights, fault finding, and there is the big stuff, rewires, boards, EV chargers and commercial contracts. A good electrician site handles both without feeling like two different businesses.

Certification is your strongest selling point

Safe Electric registration is the first thing a careful homeowner looks for, and it is the thing that separates you from the fella with a van and no paperwork. Put it near the top, in plain words, not as a logo nobody recognises.

Mention that you issue certificates for the work that needs them. People buying or renting out a house specifically search for that.

EV chargers deserve their own page

Charger installation is growing fast and the people searching for it have very specific worries. Will my board take it, how long does it take, do I need anything from the ESB, what about the grant.

A page that answers those questions properly will bring in work on its own, because most local competitors have nothing more than a line on a services list.

Split domestic from commercial

A homeowner wants to know you are tidy, insured and will turn up when you said. A facilities manager wants to know about maintenance contracts, emergency lighting, testing and whether you can work out of hours.

Those are different pages with different tones. Trying to write one page for both usually means writing for neither.

Pages worth having

A solid structure for most electricians looks like this.

  • Rewires and fuse board upgrades
  • EV charger installation
  • Fault finding and emergency callouts
  • Lighting design and installation
  • Electrical certificates and inspections
  • Commercial and landlord services

Photos beat descriptions

A picture of a neat, labelled board says more about your standard than any paragraph. Same for a tidy run of conduit or a finished kitchen with the lighting on.

Take a photo at the end of every job. Send them to us and we will get them onto the right page.

Common questions

What should an electrician put on their homepage?

Your name, what you do, the area you cover, your registration and a tappable phone number. Everything else can wait until further down.

Is it worth having a page just for EV chargers?

Yes. It is a high value job with a very specific search behind it, and most local sites have nothing dedicated to it.

Where to go next

Want us to sort this for you?

We build the site for free and look after the hosting, the updates and the local SEO for €59.99 a month on a 12 month minimum. Have a chat with us and see if it suits.

More guides like this

See all guides