Web design for lawn care and groundskeeping in Ireland
Lawn care is a subscription business dressed as a trade. One customer signing up for a season is worth far more than a single cut, and the website is where that sign up should happen.
Who is actually searching for you
Homeowners with a lawn full of moss or weeds, older customers or people away a lot who want the grass kept right, and property managers, estates and businesses needing grounds maintained.
The commercial and management company side is the steadier income and is usually badly served online.
What convinces this customer
Clear packages. What is included, how often you come and what it costs a month. Vague pricing kills this business model.
Proof of results. Moss ridden lawns beside thick green ones, taken on real gardens, sell treatment programmes better than any description.
What your website has to do
Let somebody sign up or request a quote by giving their address and rough lawn size, without a phone call.
Have a commercial page for estates, apartment blocks and businesses, which is where the contracts are.
What a lawn care and groundskeeping companie website needs
Packages with prices
Monthly or seasonal plans laid out clearly. This is what turns a website into recurring income.
Before and after lawns
Moss and weeds beside a treated lawn. Simple, honest, effective.
A commercial contracts page
Estates, management companies and businesses, where the steady money lives.
Getting found, and getting it built
A website only earns its keep when people find it. Our full explanation of how we do that is on the SEO for Irish trades page, with the map results side covered on local SEO in Dublin.
There is nothing to pay upfront. We build the site for free and you pay a single monthly amount, set out in full on pay monthly websites. Hosting is included too, as explained on our website hosting page, and you can see how we approach website design or browse our portfolio.
Questions from lawn care and groundskeeping companies
Can people sign up online?
Yes, and they should be able to. Most of these decisions are made in the evening looking out at the garden.
Should treatments be separate from cutting?
Yes. Lawn treatment and grass cutting are different searches and often different customers.
What does it cost?
A free build and then €59.99 a month on a 12 month minimum, covering hosting, upkeep, edits and ongoing search work.
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Turn cuts into contracts
Book a free call and we will look at how to sell seasons rather than single visits.